Global Gift Card Payouts for Platforms

I’ve been thinking about a payout feature that could significantly expand Dodo’s utility for platforms and marketplaces.

Idea: Gift Card-Based Secondary Payouts

Allow platforms to convert their Dodo payout balance into digital gift cards (via an API provider like Tremendous) — not for personal withdrawal, but to pay their own sellers, users, winners, or affiliates.

Core Use Case: Platforms use Dodo as their payment processor, accumulate balance, and then need to distribute earnings or rewards globally. Instead of relying only on bank transfers, they can generate digital gift cards directly from their Dodo balance.

Proposed Flow:

1. Platform accumulates payout balance on Dodo

2. Platform selects “Create Gift Card Payout”

3. Chooses country, brand (Amazon, Visa prepaid, etc.), and amount

4. Dodo deducts amount + 0.5–2% service fee

5. Dodo calls the gift card provider API

6. Redemption link is returned via webhook/API response

7. Platform distributes the gift card to their end user

Benefits:

• Enables instant global micro-payouts

• Removes banking friction in difficult regions

• Useful for gaming rewards, affiliate payouts, creator earnings, marketplace sellers

• No inventory risk (fully API-based)

• Creates an additional revenue stream on payout volume

With proper KYC, AML controls, payout limits, and fraud monitoring, this could position Dodo not just as a payment processor — but as a flexible global payout infrastructure layer for internet businesses.

Happy to expand this into a more detailed technical and revenue breakdown if useful.